In 2015, Joe’s Pizza, who have never left New York, made a important decision. They decided to spread the traditional new york pizza style worldwide, and decided to launch their first foreign store in Shanghai. To Paul, the quality of pizza came first and all pizza should be made with love. It took them three years to decide where to locate their store, and after experimenting with all kinds of cheese, they were able to find the exact same cheese provider as the ones they used in New York. When you walk past Joe’s Pizza on Wujiang road any day, you can see every chef’s love and passion for making pizza through their glass window. Every chef in the Shanghai store was personally trained by Joe himself, strictly following his rules for making pizza. As you walk into the store, a strong New York atmosphere overwhelms you as if you were in New York yourself.